ROST
DC

Revenue

Demo read-onlyhumanactive

Revenue: turn target shippers into qualified freight relationships while keeping handoffs to Operations clean.

Purpose

Revenue: turn target shippers into qualified freight relationships while keeping handoffs to Operations clean.

Accountabilities

Own target-account strategy

Select account segments, value propositions, and qualification thresholds.

Manage pipeline quality

Keep opportunities qualified, next-stepped, and ready for AE coverage.

Steward SDR Agent

Review research drafts, outbound recommendations, and prospecting boundaries.

Coordinate customer promises

Confirm any delivery or pricing claim with Operations and Finance before close.

Decision authority

Autonomous

Prioritize prospect research queues

Allowed when using existing target-account criteria.

Needs approval

Approve outbound campaign copy

Requires Revenue review before sending externally.

Conservative until answered.

Must escalate

Opportunity requires pricing, SLA, or operational promise outside current policy

Escalate to CEO / Integrator before commitment.

Conservative until answered.

Measurables

Qualified opportunities created

4

Target 6

weekly / human

Next steps missing

0

Target 0

weekly / human